OBJECTIVES
To work with The Pole Boutique to create a bold, recognisable brand and website.
KEY ELEMENTS:
- Full logo and branding design
- Range of supplementary branding material including internal and external signage design, clothing, posters, business cards and more
- An easy to navigate website that performs well on mobile
- Integration of online booking system
- Integration of complex timetables
OUTCOME
The Pole Boutique is Adelaide’s leading Pole Dance Studio and is home to some of Australia’s most experienced Pole Dance Instructors.
We were engaged by the owner, Carlie, many years ago at the conception of the business. Carlie is a professional in her field and was driven to take her sought after skills into a new business venture.
Initially, a branding package was developed with; strong, bold design and colours that perfectly matched the new business location on Goodwood Road. Stationary was created (business cards, flyers, signage etc.) and after a photoshoot, a new website was created to ensure the market was aware and had every opportunity to engage her studio.
The Pole Boutique definitely knew what it was doing, and over the years has grown to become one of Australia’s best-known pole studios. We’ve been honoured to join Carlie along for the ride; as the business continues to evolve, we’ve been there to help – from new clothing designs, fringe show posters the list goes on.
We’re excited to see The Pole Boutique move to a bigger studio this year, and an update of the logo. We can’t wait to see what is next in store for Carlie and her business!
poleboutique.com.au