OBJECTIVES
To work with AvantiCare and Blanche Box (Brand strategists) to redevelop their existing website to better reflect their services and showcase their new brand direction.
KEY ELEMENTS:
- Easy to update space for blogs
- Third party booking system integration for event bookings
- Instagram feed
- Conditional contact for
- Podcast integration
- Easy for staff to edit
OUTCOME
AvantiCare is one of South Australia’s leading providers of allied healthcare services to the aged care community.
Our point of contact for this work was with AvantiCare’s Business Strategist, Sami Glastonbury of Blanche Box. Sami came to us on behalf of the AvantiCare team to seek advice regarding their website.
In previous years, AvantiCare had engaged the services of an Adelaide web agency to build their website. The outcome didn’t quite hit the mark and they felt it needed an overhaul to reflect the new direction that the business was taking. In particular, the amount of information on the website was very minimal and didn’t effectively communicate their business model.
Through clear communication and thorough research, Blanche Box and Bigfoot Creative devised a strategy for exactly what was needed for the new website. Our planning covered items such as navigation, professionally written content, imagery, branding, integrations and how to best structure the site so that it can be built upon in the coming months and years and the business grows.
By working cohesively with AvantiCare and Blanche Box, we successfully launched a new website for the business that hit mark in terms of brief, budget and timeline. Better yet, this website build was completed at half the cost of what they had originally paid for their previous website. Needless to say, all parties were thrilled with the outcome.
It has been an absolute pleasure working with our client AvantiCare and their Business Strategist, Blanche Box and we enjoy a close continued working relationship.
avanticare.com.au